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Discover Articles on Sales Performance, Business Development, and Growth Strategies


Sales and Marketing alignment: Why It’s Non-Negotiable for Growth
Sales and marketing alignment boosts revenue, lead quality and ROI. Align your strategy to drive scalable growth and outperform competition.
Ray lang
Feb 193 min read
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Due Diligence: How to Evaluate Marketing & Sales Investments
Most businesses waste money on flashy marketing that doesn’t convert. Learn to spot the red flags and invest in real revenue growth.
Ray lang
Feb 195 min read
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Building a Purposeful Start to 2025: Revitalise Your Why, Your Pipeline, and Your Growth
Kickstart 2025 with purpose and clarity. Reflect on past successes, address challenges, and align your goals with actionable strategies
Ray lang
Dec 28, 20244 min read
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Are You Truly Listening? The Qualification Stage of the Sales Process
Qualification in the sales process is the foundation of trust and understanding. Learn how listening drives sustainable growth.
Ray lang
Dec 6, 20244 min read
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Feast or Famine: Why Business Growth Challenges Often Feels Like a Never-Ending Balancing Act
Feast or famine cycles can stall business growth, leaving you struggling to balance opportunities and challenges. Discover strategies to ove
Ray lang
Nov 26, 20243 min read
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Lead Generation That Works: The People-First Approach
Discover lead generation strategies that prioritise relationships over transactions, driving real results with a people-first mindset.
Ray lang
Nov 9, 20245 min read
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The 4 Pillars of Growth: A Blueprint for Sustainable Business Growth
Discover the 4 essential pillars for sustainable business growth: sales performance, business development, lead generation, and data insight
Ray lang
Oct 16, 20244 min read
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